The future is already here. Digital natives are driving business forward and to stay relevant brands need to stop thinking about "making ads" and start thinking about creating content.

But how do you ensure the content you are crafting will be relevant for your audiences? Does it allow for scale? Are you making every dollar count when it comes to creative? Are you maximizing each social channel for tomorrow's consumer?

Abacus guides brands into the future by ensuring that they are constantly relevant on social feeds, not just once a year, but every day. There is no such thing as "make once, share everywhere". You'll need an entirely different strategy for Facebook, Instagram, Snapchat and TikTok that speaks the language of a mobile, always on culture.

Join Abacus as we take you through the creation of a winning multi-channel, video driven campaign, answering your questions online and sharing insight from experts.

** ORIGINALLY RECORDED APRIL 7, 2020 **

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