How to Launch a Podcast

You’ve heard podcasts are hot again. But how do you launch one?

Podcasting is experiencing a resurgence, evidenced by the increase in Americans who report listening to podcasts, connected cars, the launch of podcast divisions by traditional media outlets such as WNYC and the premiere of all-podcast networks such as Podcast One.

Find out how to join the movement and maximize your audience in this webinar that will tell you everything you need to know to get started in podcasting. We’ll show you how to equip a studio where you can produce professional-caliber audio with minimal investment. Learn tricks for developing, capturing and editing the content of your podcast. Find out which networks your podcast should be on to attract your audience and learn the basics of social media marketing.

Handouts:

- The Minimalist Podcast Pro: A list of the essential technology and software you’ll need to launch your podcast on the cheap.

Who should take this training:

- Journalists wanting to add a podcast for their audience
- Bloggers and content marketers wanting to break into podcasting
- Business owners wishing to use podcasting to market their business

About the Instructor:

Megan Calcote manages social media for the Donald W. Reynolds National Center for Business Journalism at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University. In addition to social media, Calcote also is the executive producer for the Reynold’s Center’s podcast, “How to Cover Money,” and for the podcast “Educating Geeks,” which reaches 7,000 listeners annually.