The Grid's Two-Way Street: Engaging Customers for a Resilient Future

The race to a sustainable energy future can't be won by building more infrastructure alone. The key lies in optimizing what we already have, and that requires a new kind of partnership with the energy customer. This webinar explores why the traditional concept of "energy efficiency" is failing to resonate and how we must reframe the conversation around affordability, reliability, and customer empowerment. Join us to learn how to design the next generation of demand-side programs that build data trust and transform passive consumers into active participants in the energy transition.

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