Storytelling isn’t just the current buzzword on how to sell your idea or get people to believe in what you’re saying, it’s a scientifically proven way to engage your audience and help them receive your message more effectively. Some people are natural storytellers, yet some feel overwhelmed at the prospect of turning data into a digestible story… but every one of us can improve on our craft and the art of storytelling. Once you have an understanding of the basic fundamentals of all stories, you can work to make any story come to life and keep your audience engaged. By breaking down the components of universal story structure in a fun and engaging way, this webinar will help you construct a new story, tune up an old one, or make adjustments to a story that never quite seems to hit the mark. It will be fun, or double your money back.