How Brands like Panera are Winning Big with Subscriptions
Subscriptions are everywhere you turn – from streaming video platforms to pet and beauty supplies. As consumers have become used to interacting with subscriptions in nearly every aspect of their daily lives, restaurants too have a great opportunity to capitalize on this trend.
With their $8.99 per month coffee program, Panera Bread is one of the restaurants leading the way. In under a year, they have enrolled over 750,000 users and report increases to both guest frequency and ticket size.
Join us for this webinar and learn about:
- Three common formats of subscription programs
- Key steps of implementing subscriptions
- Ideas for how your brand can get started
Register today to reserve your spot and learn more about this growing trend!
*Disclaimer: Paytronix has a relationship with Panera and provides services to Panera to help enable programs mentioned in this webinar. None of the Paytronix employees that directly work with Panera assisted in the creation of content for this webinar. Paytronix is not affiliated with other brands mentioned in this webinar, nor is this webinar sponsored or endorsed by any of these brands, including Panera. This webinar is strictly based on publicly available information and Paytronix's independent analysis of the industry.
Heather spent nearly a decade as a reporter for the daily newspaper in Spokane, Wash. She is the author of "The Chicago Homegrown Cookbook," about chefs who work with area farmers. She holds a journalism degree from Northwestern University and is a graduate of the two-year baking and pastry program at Washburne Culinary Institute in Chicago.
She is the mother of two children and rarely passes up a chance to eat tater tots.
