About
Good PR will help you expand globally, launch new products into new markets, attract the industry’s premium talent, convince investors at every stage, engage the world’s media and analysts, and change the status quo.

For Fintech businesses at all stages of development - from start-up to scale-up and scale out - funding is vital.

It's a busy marketplace and you need to stand out to the investment community - especially if you’re looking to maximise the value of your business and attract attention from like-minded investors.

Your brand is your most important asset. It is the reason people choose to do business with you and it creates an impression that will outlive any product or service you offer.

Kimberley Waldron of SkyParlour will explain why it’s important to control how your brand appears as you move through different stages of funding and offer tips for planning a PR campaign to drive investment.

If you’re looking to make a positive difference with your public image, then this is the Webinar for you!

In the last 12 months alone, campaigns from SkyParlour’s Started division has helped 8 new Fintechs secure $$M, attract the best international talent and gain more customers.

On this Webinar you discover:

- Discover the secrets to launching a PR campaign successfully
- How to make sure you secure the funding you need
- How to achieve the perfect balance of positioning, promotion and protection
- The best way to entice Top Talent

SkyParlour is a communications agency for International Fintech.

Our communications and media relations campaigns are designed to make connections that improve the world around us. Driven by the excellence and ambition of the businesses we are proud to call clients, our strategic PR work is critical for businesses at all stages of development, from start-up to scale-up and scale out.
Presenters
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Angela Yore
Co-founder, SkyParlour PR
Angela is an entrepreneur, PR leader and an influencer in the Fintech sector. Since co-founding SkyParlour in 2009, she has raised the profile of 100s of brands from dynamic start-ups to market leaders in the fintech, tech and ecommerce sectors. Listed on the Innovate Finance Stand out 35 Women in Fintech Powerlist 2020, Angela is a Chartered Institute of Marketing MCIM.

Angela sits on various Advisory Boards including The Payments Association and Findexable. She is the Chair of The Inclusion Foundation Executive Committee and a Governor of Wilmslow High School. Her latest project is being part of DIGISEQ’s Non executive board.

Angela is an international speaker and presenter with previous engagements at world class events including Money2020, Finnovate, Fintech Connect, Internet Retailing and Pay360.

She believes passionately in citizenship, the power of communities and striving to make the world that little bit better.
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Kimberley Waldron
Co-founder, SkyParlour PR
An award-winning marketer and entrepreneur, with 15 years in the Financial Services industry, Kimberley hosts the popular Future of Banking podcast, co-chairs the Pro Manchester Fintech committee and is an industry advisor for Salford University’s MSc in FinTech.

In 2009, Kimberley Co-Founded award-winning Fintech PR agency SkyParlour which delivers PR campaigns that ensure its international payments, banking, cybersecurity and eCommerce clients can be seen improving the world around us.
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Glenn P Burgess
Chief Marketing Officer, FINTECH Circle
UK's No1 fintech and SaaS marketing expert. With multiple multimillion launches under his belt - and a stables of Global No1's, he now is an International Speaker, invests in startups, mentors and coaches SaaS owners and teaches at both Google Campus and Ilia State University, Georgia.
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