In this second session of our E-Rate series, we'll cover actionable strategies to help you maximize bid wins, including how to effectively manage multiple 470s and engage RUCKUS sales and SEs early in the process. You'll gain insights into positioning RUCKUS as a competitive differentiator by leveraging Wi-Fi 7 technology, the long-term value of RUCKUS products, and effective use of demos and proofs of concept. The event concludes with a live Q&A to address your questions.
Our agenda includes:
Winning the Bid Game
• Best practices in maximizing bid wins
• How to bid effectively on multiple 470s
• Leveraging RUCKUS sales and SEs early
Positioning RUCKUS: Your Differentiator
• Wi-Fi 7: most future-proof choice
• Long-term value (capacity, delayed refresh cycle)
• Using demos & proofs of concept effectively
• Side-by-side comparisons and competitive insights
The Complete RUCKUS Portfolio
• Single-pane-of-glass management
• Seamless onboarding and management
• Success examples (generalized, non-partner-specific)
Customer Success Story
• Case study of a win with RUCKUS
• Key lessons learned
Live Q&A
When
Thursday, October 16, 2025 · 2:00 p.m.
Eastern Time (US & Canada) (GMT -4:00)
WEBINAR ENDED
Presenters
Dan Kennison
Vice President, Sales RUCKUS
Ricky Kidd
Systems Engineer, RUCKUS
Adam Palacio
Sr. Director, Worldwide Channel Sales and Strategy, RUCKUS