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Creative Manager Boot Camp

About This Training

The Cella professional development training, Creative Manager Boot Camp, is ideal for in-house creative managers and team leads who are transitioning to a more operational and leadership-centric role -- or for someone identified as a performer with especially high potential being groomed for a leadership position. This half day event will include a mix of classroom-led sessions and roundtable discussions.

Led by industry veterans Andy Epstein and Pam Orlando Zanni, five different sessions along with roundtable discussions will address foundational skills that team managers should have in order to be effective leaders of creative services teams and in-house agencies.

Why attend?
At Creative Manager Boot Camp, attendees will explore the essentials of creative operations and management, all taught from the perspective of real-life challenges. You’ll also learn actionable strategies and best practices that you can take home and immediately implement with your team.

Who should attend?
Creative managers and team leads with less than five years of experience, more tenured managers who want to take advantage of a formal management training opportunity or whose businesses are growing, along with select junior team members who are being groomed for a management position in the future.

Agenda
  • 12 p.m. - 12 p.m. EDT: Welcome and Introductions
  • 12 p.m. - 1:15 p.m. EDT: Leading People: Promoting Engagement, Morale, Culture and Team Building
  • 1:15 p.m. - 2 p.m. EDT: CreativeOps Fundamentals: Time Capture and Data Analysis
  • 2 p.m. - 2:10 p.m. EDT: Break
  • 2:10 p.m. - 3 p.m. EDT: Providing Feedback and Coaching
  • 3 p.m. - 3:45 p.m. EDT: CreativeOps Fundamentals: SOPs and Workflows
  • 3:45 p.m. - 3:55 p.m. EDT: Break
  • 3:55 p.m. - 4:40 p.m. EDT: Roundtables: Client Management/Managing Remote Teams
  • 4:40 p.m. - 5 p.m. EDT: Q&A / Wrap-up
Who can view: Everyone
Webinar Price: $265.00
Featured Presenters
Webinar hosting presenter
Senior Director, Studio Operations
Andy has worked in the in-house creative services space for over 35 years, successfully building and leading both small and large multidisciplinary teams in a range of industries. By leveraging both creative and operational expertise, teams under Andy’s leadership have consistently exceeded established KPIs and outperformed peer groups in the industry. He even cofounded InSource, a nonprofit dedicated to supporting in-house creative teams. It should come as no surprise, then, that Andy has published The Corporate Creative, one of the few books specifically focused on the in-house professional.
Webinar hosting presenter  Pamela Orlando Zanni
Senior Director, Managed Services
Cella Director Pam Orlando Zanni is an in-house creative veteran who has lead creative operations for four of the world’s most iconic retail brands: Walgreens, Walmart/Sam’s Club, The Home Depot, and CVS Health. Creating, refining and building organizational structures and systems to meet business needs and produce award-winning creative output is a mainstay of Pam’s playbook.
Attended (54)
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