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Why People Refer: How to Harness Motivations Behind Referral Activity
Thursday, August 30, 2018 · 11:45 a.m. · Eastern Time (US & Canada)
About This Webinar
Achieving your revenue targets means leveraging your referral sources well. So, do you really know what’s driving their efforts to find, qualify, and bring you business opportunities?
This 25-minute webinar helps you understand what’s going on in the ‘heads’ and the ‘hearts’ of your referral sources. We also provide some concrete steps that you can take to spark your referral sources to action…and meet your revenue targets.
Agenda
- Tackling an incentive structure that sparks action
- Providing the right kind of inspiration
- Providing contextual support
Who can view: Everyone
Webinar Price: Free
Webinar ID: d6b8ad8dc8c9
Featured Presenters
Founder and Chief Innovation Officer
For over 25 years, Andrew has helped companies across sectors implement programs for attracting, strengthening, and expanding business relationships.
Andrew works with clients to develop the configuration, pricing, and success measures for all BRP programs.
He is the lead author of the ‘How to Grow Your Business Through Better Relationships’ book series. Titles include:
2=2 = 5: The Complete Playbook for Creating a Strategic Alliance That is Greater Than the Sum of its Parts;
Putting it All Out There: The Complete Playbook for Selling Products and Services Through the Right Channels;
Referral Programs: The Fastest Path to Revenue (Summer 2018).
Andrew works with clients to develop the configuration, pricing, and success measures for all BRP programs.
He is the lead author of the ‘How to Grow Your Business Through Better Relationships’ book series. Titles include:
2=2 = 5: The Complete Playbook for Creating a Strategic Alliance That is Greater Than the Sum of its Parts;
Putting it All Out There: The Complete Playbook for Selling Products and Services Through the Right Channels;
Referral Programs: The Fastest Path to Revenue (Summer 2018).
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