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About This Webinar
While founder life has become glamorized with curated social storytelling, viral moments, and billion-dollar exits, the reality is quite different. The path from an ambitious idea to a product and, eventually, a market launch is often more art than science, and building a brand that matters requires a whole other dimension and dedication. The Beekman 1802 journey exemplifies how experiential learning enables leaders to remain connected to their teams and adapt more nimbly as the company grows.
Join us for an unvarnished conversation with Dr. Brent Ridge and Josh Kilmer-Purcell on transforming a small goat farm into a globally recognized brand focused on beauty, wellness, and community values.
When:
Thursday, August 14, 2025 · 2:00 p.m. · Eastern Time (US & Canada)
Duration: 1 hour
Language:
English
Who can attend? Everyone
Dial-in available?
(listen only): No
Featured Presenters
Founder, Beekman 1802
Dr. Brent Ridge, a physician who specialized in aging, and Josh Kilmer-Purcell, a former advertising executive who worked on some of the biggest consumer brands in the world, are the co-founders of Beekman 1802. Beekman 1802 is a skin health company focused on managing sensitive skin through barrier repair and microbiome support using nutrients extracted from goat milk and the science of Kindness. Their new book with Harvard Business Review is called G.O.A.T. Wisdom and details their 16 year entrepreneurial journey building Beekman 1802.
CEO and Founder of BeautyMatter
Kelly Kovack is the CEO and Founder of BeautyMatter, a noted beauty authority, brand advisor, and strategist.
She began her career in beauty as one of the original executive team at Bliss, taking on the way women view beauty as the Managing Director of the Bliss Catalog. This venture fundamentally changed the way beauty products were merchandised, distributed, and marketed to consumers, leading to the acquisition of Bliss by LVMH.
As Vice President of Marketing for Dr. Dennis Gross Skincare, she was on the forefront of defining the cosmeceutical category.
Kelly also founded consultancy group Purpose-Built, providing concept-to-counter solutions and strategic advisement from startups to Fortune 100 brands.
She has also built her own brands, most recently the award-winning fragrance brand Odin, co-founded in collaboration with the men’s fashion brand.
She began her career in beauty as one of the original executive team at Bliss, taking on the way women view beauty as the Managing Director of the Bliss Catalog. This venture fundamentally changed the way beauty products were merchandised, distributed, and marketed to consumers, leading to the acquisition of Bliss by LVMH.
As Vice President of Marketing for Dr. Dennis Gross Skincare, she was on the forefront of defining the cosmeceutical category.
Kelly also founded consultancy group Purpose-Built, providing concept-to-counter solutions and strategic advisement from startups to Fortune 100 brands.
She has also built her own brands, most recently the award-winning fragrance brand Odin, co-founded in collaboration with the men’s fashion brand.
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