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Some Honest Truth About Fundraising

About This Webinar

Fundraising is often romanticized with mind boggling valuations, unicorn status and perfectly crafted founding stories angling for the next round of capital. Despite what you read in the press the reality is nothing about fundraising is easy. It’s a numbers game that requires persistence and a thick skin. Mariya Nurislamova founder and CEO of the YC-backed startup, Scentbird shares the unvarnished truth of what it took to go from bootstrapping to $5.8 million in funding, a $18.6 million Series A and profitability.

This webinar is part of a series sponsored by NetSuite focused on the various paths beauty brands have taken to fund growth and profitability. NetSuite is the world’s leading provider of cloud-based business management software. NetSuite helps companies manage core business processes with a single, fully integrated system covering ERP/financials, CRM, eCommerce, inventory, and more.

Who can view: Everyone
Webinar Price: Free
Featured Presenters
Webinar hosting presenter
CEO, Scentbird
Mariya is a co-founder and CEO of Scentbird - a fragrance subscription service that allows consumers to date perfumes before marrying them. Under the Scentbird umbrella Mariya is currently running 4 other beauty brands: Confessions of a Rebel - a crowdsourced fragrance brand, Deck of Scarlet - a clean makeup brand, Goodhabit - a skincare brand that protects against artificial blue light and Sanctuary - a fragrance brand on a mission to save animals threatened with extinction.

Mariya has a background in applied mathematics, computer science and marketing. She is a serial entrepreneur having co-founded an IT-outsourcing company and a fashion startup in the past. Prior to her entrepreneurial career, Mariya was a speed-reading coach.
Webinar hosting presenter Kelly K
CEO + Founder, BeautyMatter
Kelly Kovack is the CEO and Founder of BeautyMatter, a noted beauty authority, brand advisor and strategist. She began her career in beauty as one of the original executive team members at Bliss, taking on the way women bought beauty as the Managing Director of the Bliss Catalog. This venture fundamentally changed the way beauty products were merchandised, distributed and marketed to consumers leading the acquisition of Bliss by LVMH. As Vice President of Marketing for Dr. Dennis Gross Skincare, she was at the forefront of defining the cosmeceutical category. Kelly also founded consultancy group Purpose Built, providing concept to counter solutions and strategic advisement for startups to Fortune 500 brand and everything in between. In addition, she's also built her own brands, most recently award-winning fragrance brand, Odin, which was co-founded in collaboration with the men's fashion brand. Kelly is the “lens” of BeautyMatter providing a fresh voice to the beauty industry with highly curated news and original content.
Hosted By
BeautyMatter webinar platform hosts Some Honest Truth About Fundraising
BeautyMatter is an essential daily resource for industry insiders publishing highly curated news and exclusive original pieces by thought leaders and beauty insiders.
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