If AI isn’t already baked into how your firm works, you’re not behind on tech... you’re behind on time, margin, and trust. Most firms are dabbling in AI. This session shows how to embed it into systems, habits, and results, so it becomes the way your firm works. It’ll show you how to shift AI from a curiosity to a foundational capability across the entire firm, from how work is done to how value is delivered. This keynote reveals behavioural shifts, workflow plays, and leadership decisions that move AI from an occasional tool to a daily default. Key Takeaways for Attendees * A new lens: Why AI isn’t just a tool, it’s a shift in how businesses think, operate, and grow. * Culture and capability: How to get the team using it daily, and actually sticking with it. * Language for leadership: Tools to get partners and team leads on board fast. * Blueprints to act: Real use cases across reporting, advisory, proposals, comms and capacity building. * Prompts that perform: See live examples of Copilot + ChatGPT prompts built for billable hours, team reviews, client summaries, internal ops.