You hear the words "choreography, "performance," and "movement" all the time in the news, but what do they signify? If you take them literally, what meaning can you discover about the way groups and brands organize themselves?
This week we seek to understand a series of gestures from Sweden. Performance artist Makode Aj Linde set off an international firestorm with his "Painful Cake" interactive installation at the Moderna Museet in Stockholm. For us, this is an opportunity to understand the role of cultural context versus communal context as a performative device.