As an appraiser, your social media presence is your virtual handshake at the door. What you say, how you say it, and when you say it all matter online since it can be found there forever. Get an inside look into how you can make your social media presence stand out from the crowd!
What are people saying about my business?
How are others achieving the goal I set for my social media?
How do I handle negativity?
The Appraisal Buzz is a newsletter designed to keep the real estate appraisal professional and lending community plugged into what's happening in the world of appraising.
Director of Media
Irimar Waters is the Media Director and Editor for Allterra Group. She is responsible for digital and print media marketing, managing all social media accounts, collaborating with authors on articles, and editing for Appraisal Buzz Magazine. Her literature background began at Frostburg State University where she studied professional writing and the Spanish language. She graduated in May of 2017 with over 500 credit hours dedicated to internships relating to writing, editing, and marketing. Now with recent experience as a Senior Editorial Assistant and Digital Journalist, Irimar has over 6 years of related and hands-on experience.
VP of Marketing and Sales
Jim has been in the appraisal industry since he earned his degree in Marketing from the Perdue School of Business at Salisbury University. In his previous time with the Allterra Group, Jim has been responsible for brand growth, Appraisal Buzz advertising, Valuation Expo Sponsorships, company technology innovation, and more.